6 Easy Tequila Cocktails That Aren’t a Margarita


Because your taste buds deserve variety. We’re not saying ditch the marg forever—but it’s time to let the rest of the tequila lineup shine. Whether you’re poolside, fireside, or couch-side, these 8 Borracho-approved cocktails are here to upgrade your summer sipping. Midnight in Jalisco (Spicy Paloma) Bold, citrusy, and packing just enough heat to keep […]
What It Means to Do Things The Borracho Way


No shortcuts. No compromises. Just soul, skill, and staying true to what matters. In a world chasing speed, scale, and shortcuts, we chose the long way. The right way. The Borracho way. When we set out to create tequila, we didn’t just want a product—we wanted something that meant something. That felt different. That stood […]
How to Spot a Great Tequila vs. Te-Kill-Ya (If It Burns, It’s No Good)


After spilling the truth on the most intoxicating tequila myths, we’re excited to show you how to choose the best tequila next. All it takes is a little know-how, and a pinch of wit, to separate the low-quality booze from top-shelf tequilas. With these tips, you’ll walk into the liquor store or buy tequila online […]
Tequila Misconceptions: What Most Drinkers Get Wrong


Tequila is one of the most consumed spirits worldwide, with 2024’s collective revenue reaching 6.7 billion USD. Despite dominating the market, tequila’s reputation has been wrongfully dragged through the dirt for decades. Among bar hoppers and house-party regulars, it brings back memories of blurry nights, regretful mornings, and that one friend who swore they’d never […]
What Kind of Drinker Are You? (Based on Your Tequila Order)


Your tequila choice says a lot about you. Let’s judge accordingly. Blanco On the Rocks You are: The Purist You’re here for the agave and the vibes—nothing more. You likely own at least one linen shirt, refuse to use sour mix, and say things like “you haven’t had real tequila until you’ve had it neat.” Vibe […]
Not Your Dad’s Tequila… But a Tequila Your Dad Will Love


A Father’s Day Tribute to the Spirit That Bridges Generations Let’s be real: your dad’s tequila probably came in a plastic bottle, had a plastic cap, and left him with fuzzy memories. Borracho is not that. This is tequila made the right way—clean, pure, and full of flavor that hits whether you’re 25 or 55. […]
Beach, Bonfire, Borracho: Summer Moments You Need


Summer isn’t a season—it’s a state of mind. And nothing says summer quite like a bottle of Borracho, a good crew, and a sunset that doesn’t quit. Whether you’re headed to the beach, posted up by a bonfire, or just vibing on your back patio, Borracho is here to elevate your summer the way only […]
How to Read a Tequila Label (Without Falling Asleep)


Let’s be honest—most tequila labels look like a cryptic puzzle. NOMs, CRTs, aging categories… it’s enough to make your eyes glaze over before your first sip. But if you care about what’s actually in your bottle (and not waking up with regret), it pays to know what you’re looking at. Don’t worry—we’ll make this fast, […]

